David Moser

Director

david.moser@advi.com

Life at ADVI Health:

David brings nearly 20 years of strategic leadership and commercialization experience in healthcare, with deep expertise in diagnostics, precision medicine, and the life sciences. Over the course of his career, he has built and led high-performing commercial organizations and go-to-market strategies, including launching the enterprise sales team at GeneDx, leading regional sales teams at Natera, and driving the North American market introduction of Deciphex’s digital pathology solutions.

At ADVI Health, David advises Diagnostics, MedTech, and Pharma companies on navigating the evolving policy, market access, coding, coverage, & reimbursement landscape. He partners with executive teams to develop integrated commercialization strategies that align clinical evidence, regulatory pathways, and payer engagement, enabling clients to accelerate adoption and achieve sustainable growth in complex healthcare markets. His cross-sector experience spans diagnostics, digital pathology, biopharma, and value-based care, supporting organizations from emerging startups to Fortune 500 enterprises.

Life Pre-ADVI Health:

Prior to joining ADVI Health, David held senior commercial leadership roles across diagnostics and healthcare technology, where he was responsible for sales strategy, business development, and market expansion initiatives. His work consistently focused on translating innovative science into market-ready solutions and building long-term partnerships across health systems, life sciences companies, and payer stakeholders.

Life Beyond ADVI Health:

David lives on Long Island with his wife and three children. Outside of his professional life, he can often be found coaching or cheering from the sidelines at his children’s basketball and baseball games.

Full Bio

As a senior leader at ADVI Health, David specializes in advising Diagnostics, MedTech & Pharma companies on commercialization strategy, market access, and growth across complex healthcare markets. He works closely with clients across ADVI’s solution verticals to develop tailored strategies addressing policy, coding, coverage, and reimbursement challenges, helping innovative technologies and therapies achieve sustainable market adoption and improved patient access.

Before joining ADVI, David held senior commercial leadership roles across the diagnostics and precision medicine landscape. He played a key role in launching the enterprise sales organization at GeneDx, led regional sales teams at Natera, and spearheaded Deciphex’s expansion into the North American digital pathology market. Across these roles, David partnered with health systems, pharmaceutical manufacturers, and biotech companies to translate novel diagnostics and technologies into scalable commercial success.

David brings nearly 20 years of experience spanning diagnostics, digital pathology, biopharma, and healthcare technology, supporting organizations from early-stage startups to Fortune 500 companies.

David lives on Long Island with his wife and three children and enjoys spending time coaching and cheering on his kids at their basketball and baseball games.